It is not hard to answer why businesses continue to run circuses, zoos, and aquariums at the expense of animals. To give an estimate, SeaWorld Entertainment’s net worth is approximately $2.7 billion. Owners know and take advantage of the fact that consumers are intrigued by “wild”, “exotic” animals they are unfamiliar with. From a business standpoint, they have designed a profitable industry. Their money makes it easy to forget the pain and suffering animals feel.